Carla J. Berg, PhD

P1101273

Specialty

Dr. Berg's research primarily focuses on tobacco control, with particular emphases on social marketing, consumer behavior, policy change and impact, and vulnerable populations (e.g., youth, minorities).

Titles and Roles

Associate Director of Population Sciences
Winship Cancer Institute of Emory University
Associate Professor, Department of Behavioral Sciences & Health Education
Rollins School of Public Health of Emory University
Associate Professor, Department of Global Health, Department of Psychiatry
Rollins School of Public Health of Emory University
Research Program
Cancer Prevention and Control

Biography

Carla J. Berg, PhD is Associate Director of Population Sciences and member of the Cancer Prevention and Control research program at Winship Cancer Institute of Emory University. Dr. Berg is an Associate Professor in the Department of Behavioral Sciences and Health Education in the Rollins School of Public Health. She joined the faculty at Emory University in 2009 from the University of Minnesota.

Education

Dr. Berg received her PhD in clinical health psychology from the University of Kansas, completed her residency training at Massachusetts General Hospital/Harvard Medical School in behavioral medicine, and then completed her postdoctoral training at the University of Minnesota in the Department of Medicine. She is currently pursuing her MBA in Emory's Goizueta Business School.

Research

Dr. Berg's research primarily focuses on tobacco control, with particular emphases on social marketing, consumer behavior, policy change and impact, and vulnerable populations (e.g., youth, minorities). She has conducted NIH-funded research domestically focusing on youth tobacco use and prevention as well as comorbidities including alcohol and marijuana use within the context of diverse policy and market environments. She is well-known for her work in alternative tobacco products, particularly e-cigarettes, as well as for her work in tobacco-marijuana co-use. She also received a Fulbright Scholarship in 2013 to conduct tobacco control research in the Republic of Georgia; she has worked internationally in China, India, and elsewhere as well.

Dr. Berg also is working in the area of improving quality of life among cancer survivors through the use of positive psychology. To address these research areas, Dr. Berg's methodological strengths include developing and testing interventions involving technology-based approaches, behavioral counseling, and pharmacotherapy; conducting longitudinal studies; survey research; and qualitative research.

Publications

Dr. Berg has published over 145 peer-reviewed journal articles and 3 books/book chapters in her areas of expertise. Her articles have been published in a number of leading journals including Preventive Medicine, American Journal of Preventive Medicine, American Journal of Public Health, Tobacco Control, Nicotine and Tobacco Research, Psycho-oncology, Journal of Cancer Survivorship, and Cancer Epidemiology, Biomarkers and Prevention.
  • PublicationsPublication Date

Awards

Dr. Berg has been honored with multiple national awards in research, including awards from the Society for Research on Nicotine and Tobacco, the American Psychological Association, and the American Association for Cancer Research.

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